Susan Kaplan
Douglas Elliman
A broker for over 30 years, Susan Kaplan could sum up her success in the words of one particular referral customer who asked, "Are you the only broker in New York?" It seemed that in the search for a qualified real estate agent, Susan was recommended by six different people, none of whom knew each other. No wonder she is so highly sought after. Susan believes strongly that customer/client satisfaction is her proprietary goal. Her reward for this is at least 80% of her business coming from enthusiastic referrals.
Besides being the go-to broker for her clients, Susan has excelled in her industry as well. She is a Licensed Associate Broker, a member of the elite NYRS New York Residential Specialist (NYRS) group, and the recipient of Elliman’s coveted Legend Award and Chairman’s Circle Platinum Award in 2015.
She knows that finding the right apartment for her customers is only a part of the process. Her veteran experience assures skilled negotiations, organized follow through, and astute guidance in the all-important board package preparation and interview. The same expertise prevails when representing sellers. Not only does Susan guarantee constant communication and market updates; she is there to guide the seller in making the best choice in a buyer. “Qualifying the purchaser is crucial, especially in today’s market.”
Her invaluable insight guarantee buyers and sellers in Manhattan and Brooklyn accurate analysis of market trends and figures, as well as an extensive inventory of comparables. Despite fluctuating market conditions over the years, Susan has sustained a sales equilibrium that sets her apart.
This long-time Manhattan resident holds a Bachelor’s degree from Syracuse University and Masters from New York University. Her broad former background is in the education field which nurtured her tremendous patience and fortitude.