Properties
Douglas Elliman Development Marketing Unveils ‘Uniquely Yours’
by Elliman Editors
June 2020
Douglas Elliman Development Marketing, Douglas Elliman’s new development arm, this week announced the launch of a new multimedia experiential platform – Uniquely Yours – providing consumers a behind-the-scenes look at a $30 billion portfolio of properties around the country.
Featuring experts in the fields of design, architecture, development and more, Uniquely Yours is designed to educate and inspire consumers with a finer understanding of the one of a kind architectural and design elements, amenities and cultural offerings that are unique to each development.
Uniquely Yours debuts with a Zoom panel on June 10th at 12 p.m. eastern, featuring SoHo’s 565 Broome Street , architect Renzo Piano’s first ever residential project in the United States, and designed by the award-winning team at RDAI .
Uniquely Yours will continue with an intimate look The Centrale on June 17th at 3 p.m. eastern . The Centrale is a new 71-story tower that has quickly taken its place among Midtown Manhattan’s most iconic structures. Viewers will get an inside look at this incredible building, with insights from the award-winning architecture team at Pelli Clarke Pelli Architects and development team of Ceruzzi Properties .
The Centrale – An Oasis of Elegance in the Heart of Midtown
Wednesday, June 17th at 3 p.m. Eastern
REGISTER HERE
“We are constantly looking for ways to educate the consumer and our agents about these offerings.” – Susan de França, President and CEO of Douglas Elliman Development Marketing
“We are constantly looking for ways to educate the consumer and our agents about these offerings,” Susan de França , President and CEO of Douglas Elliman Development Marketing, told Inman News this week. “We thought, why don’t we actually engage the people behind these new developments in conversations that would really illustrate to the buyers [and] the brokers the personalities and the passion and education that goes into creating a new development.”
“This is an opportunity for us to have meaningful conversations with the various participants that make up the development team, including developers, interior designers, architects [and] our agents,” de França added to Inman. “[Hearing the] voice behind the curtain, I believe, will be very engaging.”